Blue Monday

Leah Heath

Published on:

January 18, 2021

The following blog is by Leah Heath, WorkLife’s Financial Wellbeing Support Advisor. From tips on budgeting, to advice on how to save while you spend, Leah’s here to help your employees make the most of their salaries and improve their financial wellbeing.

It’s likely that the phrase “Blue Monday” will sound familiar to you. Every third Monday of each January, we hear the rumours that it will be the most depressing day of the year. But where did this originate? And is there any scientific backing to it?

After a short scroll on Google, you will find that the concept of Blue Monday originated from a press release constructed by a now defunct holiday company. They claimed to have calculated this date using a specific equation which since, many scientists have said is simply illogical.

So if there is no backing to it, why is it relevant? Well, critics say that the holiday company originally coined this phrase in order to capitalise on a time where due to things such as a lengthy time between paydays, dreary weather and the excitement of Christmas being behind us, people might be feeling a bit down. Ultimately, as a tactic to sell more holidays. So really, Blue Monday is a marketing hook!

But despite Blue Monday being founded in nonsensical mathematics, in truth, some good things have come out of it. As wellbeing has become more at the forefront of people’s minds, many organisations have used Blue Monday as an opportunity to highlight ways in which to take care of ourselves. For example, mental health charity, the Samaritans, have rebranded Blue Monday as Brew Monday in a bid to encourage people to reach out to others over a brew. The truth is, regardless of what time of year it is, taking care of any aspect of your health is important.

So whether you are kickstarting a clean eating routine, or you have decided that you are going to save a bit more money this year, the WorkLife platform can help you in your goals.

This might mean downloading the OpenMoney app and creating a monthly budget to allow you to plan for the year ahead. It could be buying that new pair of running shoes you need by using the MyActive discounts. It could simply mean reflecting on your mental health using the Thrive app and taking time out each day to truly put yourself first.

Whatever self-care means to you, view Blue Monday in a positive light. See it as an excuse to take greater care of yourself, as opposed to the inevitability of it being “the most depressing day of the year” because, as we know now, it is not!

This blog is written by our Financial Wellbeing Support Advisor, Leah Heath. Leah joined WorkLife in October 2020 to help deliver financial wellbeing education into workplaces. As a champion for workplace wellness, Leah focuses on how WorkLife can help employers achieve their wellbeing goals whether it’s physical, mental or financial.

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